This is boring, trite, quotidian, which of course are established modes of pretentiousness no-one normally can see through. However there are even more trivial reasons for why this is crazy popular and approved, just as there usually are.
First of all, there are random, pointless cat-hating remarks by one character in the first couple of minutes. While anything "cat"-related tends to be popular, this is even more so the case for cat-hating stuff, which even the catlovers usually think is just "funnay" and are boosting, not seeing through how it harms the image of what they purport to love... Anyway, this is of the same order of triviality (I admit, but still relevant both for viewers and even the writers) as what made "The Queen's Gambit" popular, though the first episode is as boring and uninteresting as one owuld expect and as it gets. But in that, there is an annoying, unlikeable character, which happens to be black, which gives everyone comfy anti-PC vibes (and of pro any lower psychological impulses), which instantly makes them think is very special. This is of course not really relevant in any way, however still determines some subconscious, automatic approval.
The second reason why this is mindlessly approved of, although it's nothing special is the name. "Mare" sounds kind of like "mayor", but is not. What's more, "mare" is itself kind of like a joke-name. This double-joke makes people think it is very clever... Although it doesn't get more trivial, of course. It's as simple as that. While this might deserve some critical approval, just as the Queen's Gambit, they remain actually rather boring and uninteresting, and the reason for their crazy popularity are as simple as the aforementioned reasons.
First of all, there are random, pointless cat-hating remarks by one character in the first couple of minutes. While anything "cat"-related tends to be popular, this is even more so the case for cat-hating stuff, which even the catlovers usually think is just "funnay" and are boosting, not seeing through how it harms the image of what they purport to love... Anyway, this is of the same order of triviality (I admit, but still relevant both for viewers and even the writers) as what made "The Queen's Gambit" popular, though the first episode is as boring and uninteresting as one owuld expect and as it gets. But in that, there is an annoying, unlikeable character, which happens to be black, which gives everyone comfy anti-PC vibes (and of pro any lower psychological impulses), which instantly makes them think is very special. This is of course not really relevant in any way, however still determines some subconscious, automatic approval.
The second reason why this is mindlessly approved of, although it's nothing special is the name. "Mare" sounds kind of like "mayor", but is not. What's more, "mare" is itself kind of like a joke-name. This double-joke makes people think it is very clever... Although it doesn't get more trivial, of course. It's as simple as that. While this might deserve some critical approval, just as the Queen's Gambit, they remain actually rather boring and uninteresting, and the reason for their crazy popularity are as simple as the aforementioned reasons.