Maybe times at ITV are hard - dwindling advertising revenues now that Amazon Prime and Netflix screen something actually watching. But whatever they spent on this froth was a waste. The script and plotting is an insult to the intelligence. And Dawn French reverts to type as a hyped-up version of the Vicar of Dibley - equal parts zany, idiotic and annoying. I've half-watched this go nowhere for the last 3 episodes. No one acts the way these characters act. It's marketed as a comedy drama. regrettably it's neither. The trouble with Maggie Cole is it's sheer drivel.