Adam Bierman is hosting what he calls a family reunion for about 60 employees at MedMen, the country’s most prominent retail-weed company. The MedMen CEO is the size of a baseball middle infielder, a position he used to play in college. He has the temperament as well: fierce eyes, buzz-cut hair and a brash style that has been a boost and a bust for MedMen. He stands in front of a Culver City, California, conference room with a PowerPoint clicker in his hand and talks like the guy trying to...
- 4/16/2019
- by Stephen Rodrick
- Rollingstone.com
In the latest example of music business figures entering the rapidly expanding cannabis business, Roc Nation co-founder and CEO Jay Brown has joined the Board of Directors of MedMen, the aggressive farm-to-counter retail chain dubbed the Apple Store or Starbucks of pot dispensaries.
Twenty-year music industry veteran Brown, who has worked with partner Jay-z to develop the careers of any number of Grammy-recognized artists (among them Rihanna and DJ Khaled), joins the likes of Willie Nelson, Snoop Dogg, Wiz Khalifa, Melissa Etheridge and Damian Marley in promoting cannabis enterprises.
MedMen co-founder and CEO Adam Bierman reiterated the company’s lifestyle approach to selling cannabis. “Marijuana today is less about smoking a joint, and much more about culture,” he said in announcing Brown’s arrival. “It is about healthier, safer choices for mind and body, and community. For more than two decades, Jay Brown has had his finger on the pulse of pop culture.
Twenty-year music industry veteran Brown, who has worked with partner Jay-z to develop the careers of any number of Grammy-recognized artists (among them Rihanna and DJ Khaled), joins the likes of Willie Nelson, Snoop Dogg, Wiz Khalifa, Melissa Etheridge and Damian Marley in promoting cannabis enterprises.
MedMen co-founder and CEO Adam Bierman reiterated the company’s lifestyle approach to selling cannabis. “Marijuana today is less about smoking a joint, and much more about culture,” he said in announcing Brown’s arrival. “It is about healthier, safer choices for mind and body, and community. For more than two decades, Jay Brown has had his finger on the pulse of pop culture.
- 7/31/2018
- by Roy Trakin
- Variety Film + TV
It’s a spring afternoon on West Hollywood’s Santa Monica Boulevard and in-between a Russian grocery and a tattoo parlor, things are bustling at “Dr.” Dina Broward’s Alternative Herbal Health Services dispensary. A digital tote board touts the benefits of Cbd in helping overcome withdrawal from opiate addiction, while a security guard straight out of “Disjointed,” the recently canceled Netflix show for which Dr. Dina served as cannabis consultant, learns that ex-pro football star Keyshawn Johnson is on his way. After getting her baptism in cannabis as a teenager from Snoop Dogg himself, Dr. Dina’s dispensary — one of the first in L.A. — has become a go-to location for the likes of rapper 2Chainz and producer Timbaland, as well as Charlie Hunnam and fellow “Sons of Anarchy” cast members.
Broward’s retail store was one of only four in L.A. County licensed for “adult use” when...
Broward’s retail store was one of only four in L.A. County licensed for “adult use” when...
- 4/18/2018
- by Roy Trakin
- Variety Film + TV
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