I can understand why this movie was not a big success. It plays on the idea of a dual culture. Florence Foresti and Jamel Debouze are constantly switching between broken English and french and making fun of a lot of American stereotypes and on the way French people speak English. After having lived for a while in the US, I found myself laughing a lot just because I got the reference. They might be super witty but it was enough for me. Foresti was playing her usual character (the one in her stand up comedy) so it was funny if you already like that exuberant character. Jamel played a character that I think he never played before: a kind of Arsene Lupin of this century and I think it was a surprising element of this movie. To conclude, I would say that it's the kind of movie that would mostly appeal to people knowing a bit of both French and American culture and speaking both language helps too.
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