Stuntman Rob Harris tragically was killed during the filming of this commercial.
This 1996 James Bond action-comedy television commercial was made and first released between the OO7 feature films 'Goldeneye' (1995) and 'Tomorrow Never Dies' (1997).
This James Bond television commercial was made in two versions one for Pepsi Max and one for Mountain Dew where the latter is the name of the brand in the USA.
This James Bond television commercial has often been confused as a promotion for the 7 Up soft drink rather than the Mountain Dew soft drink. Both are competitors in the soft drink market. 7 Up have also done tie-ins, promotions, and product placements with the official James Bond film franchise. Both 7 Up and Mountain Dew share the colour schemes of red, white and green.
Reportedly, this television commercial's script called for a sky-diving jump from 5000 feet, followed by the parachute opening at 3000 feet.