It (1927)
Elinor Glyn: Madame Elinor Glyn
Quotes
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Cyrus Waltham Jr. : Madame Glyn, we've been talking about your latest story. Just what *is* this "IT"?
Madame Glyn : Self-confidence and indifference as to whether you are pleasing or not - and something in you that gives the impression that you are not all cold. That's "IT"!
Madame Glyn : [emphasizing, with her finger, to Cyrus] If you have "IT", you will win the girl you love.