Cox Media Group announced Wednesday a new top management organization in order to integrate its radio, TV and newspaper businesses. While each of the local brands will continue to operate independently, the new model is designed to make it easier for each of the businesses to share talent, operating efficiencies and cost savings, as well as expand digital initiatives.
The new structure comes several months after Cox combined its media businesses into one group, consolidated its national advertising firms into Cox Reps and took Cox Radio private.
As part of the reorganization, newspaper exec Doug Franklin and radio exec Bob Neil were named to the newly created position of executive vp. Both will oversee a mix of broadcasting, print and digital properties reporting to Sandy Schwartz, president of Cox Media Group.
In his new position, Franklin will oversee all digital operations for Cox Media Group and serve as the company's newspaper expert.
The new structure comes several months after Cox combined its media businesses into one group, consolidated its national advertising firms into Cox Reps and took Cox Radio private.
As part of the reorganization, newspaper exec Doug Franklin and radio exec Bob Neil were named to the newly created position of executive vp. Both will oversee a mix of broadcasting, print and digital properties reporting to Sandy Schwartz, president of Cox Media Group.
In his new position, Franklin will oversee all digital operations for Cox Media Group and serve as the company's newspaper expert.
- 8/19/2009
- by By Katy Buchman, Mediaweek
- The Hollywood Reporter - Movie News
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